SpyFu was established in April of 2005. The online platform offers keywords that are purchased through Google Ads by websites, and also keywords that are utilised in search engine results. The business also provides keyword cost – per – click and search traffic information, which it uses to estimate how much money websites spend on advertising.
SpyFu’s previous advertising expenses can also assist advertisers predict how much an ad campaign will price in the future. The major benefit is being able to observe or “spy on” rival keywords in order to enhance SEM and SEO tactics based on these. During the u.s. Presidential campaign, the Washington Post utilised SpyFu’s data to reveal numerous terms that contenders were marketing on. SpyFu can also help you find new or specialised markets. The 4-Hour Working Week, O’reilly’s Comprehensive Web Management, & SEO Warrior have all referenced SpyFu.
SpyFu (formerly GoogSpy) is the American search analytics firm headquartered in Arizona, Scottsdale.
SpyFu was established in April of 2005. The online platform offers keywords that are purchased through Google Ads by websites, and also keywords that are utilised in search results. The business also provides keyword cost per click & search traffic information, which it uses to estimate how much money sites spend on marketing.
SpyFu’s previous advertising expenses can also assist advertisers predict how much an ad campaign would cost throughout the future. The major benefit is being able to observe or “spy on” rival keywords in order to enhance SEM & SEO tactics based on them. Mostly during 2008 Presidential election, the Washington Post utilised SpyFu’s data to reveal numerous terms that contenders were marketing on. SpyFu has the ability to
Also, look for new or specialised markets. The two – hour Work Month, the Complete Web Monitoring, & SEO Warrior have all referenced SpyFu.
SpyFu’s data is gathered using online scraping, which is technologically advanced created by Velocityscape, the web scraping software business. It was discovered that the reliability of its statistics, particularly advertising spending, was influenced by the size of the site in issue. SpyFu’s data is updated on a regular basis, so it’s more of a pointer to what’s going on with bigger patterns in SEM/SEO than just a real-time monitoring engine.
SpyFu’s data is gathered using online scraping, which is technologically advanced created by Velocityscape, the web scraping software business. It was discovered that the quality of its statistics, particularly advertising spending, was influenced by the size of the site in issue. SpyFu’s data is updated on a regular basis, so it’s more of a pointer to what’s going on with bigger patterns in SEM/SEO than just a real-time monitoring engine.
SpyFu is a cloud-based search marketing platform. It provides digital advertisers with the tools and skills they need to run cost-effective online marketing campaigns. This tool provides vital information on its most profitable advertising and keywords utilised by competitors in both paid and organic search. Marketers may also design and implement better plans if they have the proper set of skills. Furthermore, the platform provides cutting-edge technologies for PPC & SEO experts to use. Web search marketers would have the resources they have to improve the performance of their marketing campaigns, enhance profitability, & attract more consumers using this software.
SpyFu’s key features are the ability to find for domains, intelligent recommendations, and accurate contact details. Here are some further details:
Domain Lookup
With SpyFu, anyone can look up any website and see how it appeared on Google, and just about every keyword they bought on Adwords, each ad variant, and organic rankings for the previous nine years. Customers will be able to connect with websites and learn about conventional & online lead generation strategies using this feature.
Smart Recommendations
SpyFu makes sophisticated suggestions that increase the effectiveness of a company’s marketing by driving clicks to its Adwords or SEO efforts. The technology recognises poor keywords and removes them immediately, leaving consumers with just the best keyword possibilities.
Monitoring Instruments
The programme also includes dependable features that allow companies to track SEO ranks and sponsored advertisements on search engines such as Yahoo, Bing, & Google. Another significant feature of this approach is that it does away with keyword based testing. Marketers may learn from their rivals’ mistakes by looking back at previous failures and successes.
Contact Information That Is Reliable
SpyFu not only assists in the search for domains, the tracking of SEO rankings of search engines, and the provision of intelligent recommendations. This platform also aids firms in forming strategic alliances and generating high-quality sales leads. The software’s advanced technology transforms Google search results & Adsense data into actionable information that may help businesses create more effective digital marketing campaigns. This platform has features that help firms get the marketing outcomes they desire.
Top SpyFu Alternatives & Competitor
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Semrush.
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Pro version of Similarweb.
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iSpionage.
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SE Positioning.
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Serpstat.
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Moz Pro
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Ahrefs.
- Raven
Alternatives to SpyFu in 2021
Are you looking for the finest SpyFu substitutes? Continue reading.
SpyFu is a marketing toolkit for analysing PPC & SEO competitors.
It lets you see where your rivals have appeared on Google, such as the keywords they’ve acquired on Google Adwords, ad versions they’ve run, and conversion blog posts they’ve used.
While it is a good platform, it isn’t the best tool for everybody.
For starters, it lacks SEO auditing skills.
Furthermore, some users may believe that its backlink analysis, keyword research, & rank tracking capabilities are inferior to those of competing programmes.
Or that in some regions, its PPC analytics aren’t as strong as those of other platforms.
So, while this is a good competition research tool, it falls short of other standalone solutions and all-in-one SEO systems.
We’ll look at the top SpyFu alternatives in this article, as well as their major use cases and also how they relate to SpyFu. Let’s get right in and examine the top SpyFu opponents!
SpyFu’s Top five Competitors to Watch in 2021
While SpyFu focuses on PPC & SEO competition analysis, other programmes offer more features in areas like link building, keyword research, technical audits, & rank tracking.
Semrush
Semrush is a comprehensive toolkit for increasing internet exposure and uncovering marketing insights. Advertisers that operate in the following functions can benefit from our tools and reports: Competitive Research, SEO, SMM, PPC, Keyword Research, Marketing Insights, Public Relations, Content Marketing, and Campaign Management are some of the services available.
We offer three subscription levels: Pro, Guru, & Business, as you’ll see in our Prices page. If you want to try Semrush for free, we have Pro & Guru plans available.
You may do the following with a Pro trial:
- Make three projects.
- Investigate a competitor’s approach (keywords, backlinks, ads)
- Organize social media campaigns
- Keyword research
- Upward to 250 keywords can be tracked.
- Link-building should be done.
- Get on-page analytics for up to ten keywords, including SEO recommendations and content templates.
- Crawl & audit 100,000 webpages to gain technical optimisation insights.
A Guru trial gives you access to everything that a Pro trial does, plus:
- There are a minimum of 15 projects.
- Content audit, subject research, on-the-go digital marketing, & brand reputation monitoring are all features of the Digital Marketing Platform.
- The number of pages that may be crawled and audited has been increased to 300,000 pages.
- The number of keywords you may track has been increased to 1,500.
- Historical data is available.
- Designed to identify keyword placements across many devices and places (multi-targeting) and spot keyword cannibalism
- Cannibalization of keywords may be tracked.
- Ability to create custom PDF reports
Alternative use case(s): Only certain SEO and SEM platforms with competition research, backlink analysis, keyword research, technical audits, PPC analysis, campaign management, rank tracking, and planning.
Semrush
It’s a one-stop shop that not only delivers in-depth SEO & PPC competitor analysis, but also a slew of additional features like auditing, evaluating traffic methods, and more.
Because Semrush is also an all-in-one platform, we’ll look at each of the key content marketing use scenarios below & compare them to SpyFu.
- Analytical Traffic
You may compare your website traffic to those of your competitors with the Traffic Analytics (aff) tool. You can find out which marketing methods — paid, organic, referral, direct, or social – bring in the most visitors to any website. You can also examine a number of engagement data such as the projected bounce rate & average visit length across different platforms and touchpoints, as well as map the traffic path to see where visitors go next.
You’ll find the following information if you enter the domain:
- What are the most popular channels?
- Which sites are the most popular among referral visitors?
- What websites or subdomains receive the greatest traffic?
- Which pages/posts are the most popular?
- Which keywords are the most effective in generating organic traffic?
- Which areas and countries are the most popular destinations?
- Which devices do visitors prefer to utilise (computer or mobile)?
- How visitors interact with the site.
- What websites do visitors visit next?
You can also monitor traffic statistics for up to 200 various websites using the Bulk Analytics report, unique visitors, pages/visit, including visits, average visit length, & bounce rate. It’s a huge time saver for agencies & organisations looking to find new or existing markets’ critical traffic channels & referral partner sources.
Author’s note: The Traffic Analytics feature gives you a behind-the-scenes view into your competitor’s complete traffic plan, something SpyFu doesn’t presently offer.
If you’d like to check out the Traffic Assessment tool, sign up for a free three – month trial (aff) and utilise the traffic monitoring template provided below:
TEMPLATE: Get the Traffic Analysis Template for FREE.
Researching Keywords
The (aff) Semrush SEO Toolkit gives you access to a massive keyword database with over 20 billion entries. You may split your keywords by subject and utilise the precise search traffic statistics to discover new keyword prospects or assess your rivals’.
The SEMrush SEO Toolkit can be used to:
- Find out what high-value advantage you already have.
- Advanced filters reveal rival keywords & top traffic pages.
- Examine keyword gaps at the URL, subfolder, & subdomain levels.
- Evaluate up to five rivals to find keywords that they are ranking for but you aren’t.
- Discover untapped highlighted snippet chances and question-based themes.
- Examine page-level link statistics, content type, & authority score as part of your SERP study to better qualify keywords.
- Use sophisticated filters, such as the ANY/ALL filters throughout the Keyword Magic tool, to extract the greatest intent keywords.
Semrush was named the top keyword research tools by over 130 SEO professionals for a reason: it has the largest, and possibly the most comprehensive keyword list of any product on the marketplace.
SpyFu also has a great keyword research tool which may help you figure out which phrases and pages are bringing in the most organic traffic. You may also do gap analysis & evaluate the worth of certain keywords.
Semrush, on the other hand, is the industry leader in this area and remains my go-to tool for competition and subject keyword research.
PPC Evaluation
From budget & keywords to ad copy and landing sites, the (aff) Advertising Toolkit gives detailed insights into your rivals’ PPC approach.
The Advertising Toolkit can be used to:
- Find out what keywords your rivals are paying through and how they’ve changed over time.
- Conduct a PPC gap research to assess keywords that your rivals are bidding on but that your present campaign isn’t targeting.
- Find out what ad copy your rivals are using to get people to click on their ads, and see which ones have been lasting the longest and therefore are converting the best.
- Examine the landing pages used by your rivals to convert sponsored traffic.
- Find out which rivals are running display advertising and what types of creatives they are using (text, picture, or HTML).
- Find out the YouTube channels & videos your rivals are using for video advertisements, as well as the video ad creatives they’re using.
Investigate rival PLA ads for information on the creatives & pricing tactics they employ on Google Shopping.
Author’s note: Semrush’s PPC toolkit is one of the finest on the market, but it often outperforms standalone PPC solutions.
SpyFu also provides automatic suggestions based on rival PPC success, as well as competitor PPC research. You may also simply import Google Ads layouts into the Google Ad accounts.
Semrush is particularly good at analysing competitor display & video ad creatives and targeted criteria.
We really appreciate how we can add phrases from both the Marketing & SEO software packages to a central server keyword list right inside the app. When it comes to designing your keyword roadmap, the ability to combine organic & PPC keyword prospects into a single list saves a lot of time.
Analysis of Backlinks
There are billions of backlinks in the SEMrush backlink network, and more are added every day.
You can do the following with Semrush:
- To find unlinked brand references and regain any lost backlinks, just use the Backlink Assessment tool.
- From within the Link Building Tool, you may prospect for new link possibilities, see comprehensive site & contact information, & send outreach messages.
- Evaluate up to five competitor websites with the Backlink Gap tools to discover the backlink possibilities you’re missing.
- Check for any questionable or poisonous backlinks with the Backlink Assessment instrument, then produce a blacklist file to submit to Google.
Author’s note: Semrush currently offers one of the largest (37.2T) backlink datasets on the market, as well as a number of tools that make prospecting, competitive gap research, link audits, or even outreach administration more easier.
Users may use SpyFu to evaluate rival backlink profiles, spot gaps, and look for contact details right inside the application.
However, we still prefer Semrush’s link-building tools since they allow me to accomplish all of this, as well as do backlink gap research, audit link accounts, and conduct outreach, all from within the app.
Technical SEO Audits
The Technical Website Audit tool can swiftly assess the health of any site and generate a prioritised list of problems like as broken links, crawlability, orphaned pages, cannibalization, duplicate content, & thin content, allowing you to take corrective action.
The Website Audit tool may be used to:
- Examine a website’s mobile or desktop version and decide which sections to include or remove.
- To observe how warnings, errors, and notifications have evolved over time, compare chosen crawls side – by – side.
- Run inspections on-demand and set auto-re-crawls on a near weekly basis.
Using Zapier, you can send audit action items from SEMrush to the Trello board or even other task management applications.
Author’s note: SpyFu doesn’t have any SEO auditing features. Semrush may be a better choice if you need a platform which also allows you to conduct comprehensive technical & content audits.
- Semrush was rated one of the best auditing tools by more than 50 professionals.
- Rank Monitoring
- Report on Semrush position monitoring.
- The Semrush Position Tracking (fp) tool allows us to track keyword ranks for mobile and tablet platforms down to the zip code area.
Semrush seems to be the top-rated rank tracker, and that’s a popular option for firms tracking ranks for a variety of national and global customers.
The Position Tracking function can be used to:
- Follow your rankings (and those of your rivals) devices, across tags, locations, as well as SERP elements.
- Track various places’ organic & Google Maps rankings.
- Set a customized date range or view historic design architecture for the last 7, 30, 60, and 90 days.
- Monitor changes in SERP features (such as snippets, pictures, videos, carousels, and advertising) and discover new possibilities immediately.
- Filter out chances for highlighted snippets if you have a good rating but not for the snippet.
- Compare keyword ranking trends & moves to rivals.
- Use popular 3rd reporting tools such As google Data Studio to integrate rank reports.
SpyFu and Semrush both track SEO & PPC keyword rankings on Google or Bing, whereas SpyFu only tracks Google & Baidu.
In comparison to daily reports on SpyFu, Semrush delivers daily updates.
Semrush has also recently introduced a local visual ranking display for your website & rivals in several places surrounding your workplace and city centre:
Report on Semrush’s local heatmap ranking
Management of Local Listings
- To handle local SEO, the Regional Listing Management tool merges Semrush and Yext.
- Simply input or update your NAP information in one location to ensure that your data is constant and correct throughout the web’s top directories.
- Suppress harmful duplicate items to ensure optimum visibility for the company.
- Check out how well your company ranks when researching from any city.
- Review and check your local business information (NAP) on Google, Yelp, Facebook, & Alexa, as well as dozens of other reputable directories.
- Manage and respond to all Semrush ratings, reviews, and user ideas.
Editor’s note: SpyFu would not have any local SEO features.
Reporting with a Private Label
Semrush’s Premium Brand Reporting tools try to demonstrate customers and colleagues the results of SEO & PPC campaigns.
Select from a collection of pre-built templates, edit them using the drag-and-drop reporting builder, and extract data from several toolkits & third-party resources like Google Search Console, Google Analytics, & Google My Business. It also works with Google Analytics, allowing you to build more dynamic and graphic reports.
In comparison to Semrush, SpyFu only provides minimal reporting.
Semrush is the obvious winner in this area since it can pull data from all of the different tools, as well as significant third-party sources of data, into a single dashboard.
Client Manager
The Client Manager serves as a CRM & campaign management platform for consultants & agencies who operate with many clients.
The Client Manager can be used to:
- Create customer profiles with profile information, contact information, and short notes with pertinent information.
- Keep track of how the outcomes of your customer project work evolve over time.
- Create detailed custom reports that detail the findings of site inspections, a client’s search visibility, marketing strategies, and more.
- Review all of the reports on one page in the Client Portal, which you and your clients may access at any time.
Editor’s note: This feature is not available in SpyFu.
iSpionage
iSpionage is a comparative monitoring and implementation software that helps digital marketers achieve a competitive advantage in the search engine marketing space. Over 35,000 clients have utilised iSpionage to boost their SEO and SEM results. Our unique capabilities enable you to visualise the PPC buyer’s journey from views to conversions, remain up to date on rival offers with the landing page intelligence, watch your SEO rankings internationally, and more. Take a look for yourself.
Ideal For SMBs, Enterprises, and Digital Marketing Agencies who require a complete SEM & SEO competitive research & analysis solution.
Overview of iSpionage Pricing
The monthly cost of iSpionage begins at $59.00 per feature. A downloadable version is available. There is no free trial available for iSpionage. Please see the table below for further information on pricing.
PPC competition analysis is the best alternate use case(s).
iSpionage, like SpyFu, is a competitive analysis tool for PPC and SEO that gives detailed information on rival keywords, advertisements, bidding tactics, budgets, and more.
iSpionage can be used to:
- To determine the effectiveness of your rivals’ PPC ads, use the Phrase Effectiveness Index (KEI).
- Then use Ad Effectiveness Index (AEI) to figure out which of your competitors’ ads are the most engaging & profitable.
- From keywords & advertisements to ad text and landing sites, get a comprehensive picture of the user experience.
- Check the details of your competitor’s A/B testing & steal the most effective ad formulae without wasting your own money.
- View SEO statistics for a competition, including traffic volumes, organic keywords, traffic value, page performance, & ranking trends.
- Get a real-time picture of the whole competitive environment for any term.
Editor’s note: iSpionage offers most of the same PPC analytics as SpyFu, including rival keywords, advertisements, bidding methods, and budgets, among other things.
It does, however, include a few unique capabilities that allow users to assess the profitability of rivals’ campaigns and see the complete user experience from ad click through conversion.
It now includes Local PPC analytics, allowing you to learn about your rivals’ local ad strategy, particularly the offer & landing pages.
However, unlike Semrush, there are no displays or video ad analytics. There’s also no way to do SEO audits, examine backlinks, or track ranks, among other things.
So, whether you’re searching for these features in addition to extensive PPC competition analytics, an all-in-one platform could be worth considering.
DETAILS ON PRICES (Provided by Vendor):
Starter – $59/month paid monthly or $50/month billed yearly Professionals – $99 per month, payable on a monthly basis, or $84 per month, invoiced on a yearly basis Premium – $299 per monthly demand for a service or $254 per monthly billed annually Premium – $299 per month demand for a service or $254 per monthly billed annually
What would you like the most?
Ispionage would be a tool that allows you to spy on the SEO & SEM activities of your competition.
I appreciate the concept of being able to see all of the funnels and landing pages from various websites or campaigns.
What is the process of espionage?
- Perform a domain, keyword, or brand search.
- You may see organic results, pay-per-click advertisements, Google Ads, and Bing Ads.
- You have the option to compare or create an alert.
- You may go to the landing page to see it.
The concept is sound, however the database is limited.
For such niches, it can be a useful espionage tool, but for others, you don’t have enough information to justify the cost.
G2.com gathered and hosted the review.
- What are your pet peeves?
- What’s wrong with espionage?
– Spend a lot of time updating the database
– There isn’t a large database.
– Only markets in the United States, the United Kingdom, and Canada are available.
– Extremely costly (you have more affordable solutions)
– His crawler is being blocked by several websites.
– Only English is allowed.
Raven.
Raven Solutions is a cloud-based digital advertising platform that includes a full suite of SEO & marketing automation tools. Raven Tools has joined the TapClicks platform, which also includes AdStage, iSpionage, & Megalytic.
PPC & SEO competitor research are the best alternate use cases.
Raven Solutions is a cloud-based online marketing platform that includes a full suite of SEO and marketing automation tools. Raven Tools is a trusted tool used by hundreds of firms, in-house marketers, & media businesses across the world to turn SEO into a quantifiable marketing channel. Rank tracking, keyword research, competitor research, website audit tools, backlink research, and simple reporting are just a few of the competitive analysis options available.
The firm was founded in 2007 in Tennessee, TN via two advertising execs with the goal of creating the finest and most cheap SEO platform on the market. TapClicks, Inc., a leading supplier of analytics, unified marketing operations, and reporting solutions for media businesses, brands, digital marketing agencies, franchisees, and HIPAA covered organisations, purchased the firm in 2017. Raven Tools has joined the TapClicks platform, which also includes iSpionage, AdStage, and Megalytic. Raven continues to develop, create, and develop its platform to give digital marketers with the greatest SEO analytics and reporting solutions.
TapClicks is a Silicon Valley-based venture-backed startup with offices in San Jose, Boston, Nashville, and Montreal.
Raven is an easy SEO & SEM marketing tool with features including competition research, rank tracking, technical audits, backlink analysis, and reporting.
Raven can be used to:
- With the unique PPC algorithm, you may discover rivals’ keywords, ad content, landing sites, & conversion strategies.
- Using Majestic’s (Citation Flow & Trust Flow) link intelligence, analyse backlink profiles for every domain to discover a plethora of backlink chances.
- Track keyword ranking changes across Google, Baidu, Bing, and Yandex in over 170 countries.
- With the Site Auditor, you can detect, prioritise, and fix technical SEO concerns.
- Provide clients with sophisticated, integrated white-label analytics.
Editor’s note: While SpyFu’s SEO and PPC insights are more comprehensive, Raven offers extra features like rank monitoring, link analysis, & agency reporting.
Raven, like SpyFu, only provides keyword rankings once a week, as opposed to Semrush’s daily updates or independent rank browser plugins like AccuRanker.
Raven has a higher price tag than other all-in-one SEO/SEM systems such as Semrush.
Ahrefs
SEO competition analysis, backlink analysis, content analysis, keyword research, technical audits, & rank tracking are the best alternate use cases.
Ahrefs is a comprehensive SEO toolkit with a user-friendly design that makes it perfect for assessing rivals’ keywords, content, & backlink tactics.
Ahrefs.com is a very well backlink and SEO analysing toolkit.
We now distinguish ourselves from the crowd of comparable services with having the greatest base of Live connections, the largest Index, as well as the fastest index refreshes.
We are continually improving all of our algorithms in order to give the most up-to-date and accurate backlink data to the customers.
Besides that, we attempt to keep up with all emerging trends in SEM & SEO and ensure that these trends are reflected in new Ahrefs features.
Here are a few of the useful tools we presently provide:
– With our Site Explorer tool, you can quickly analyse the site’s backlink profile as well as the backlink profiles of your rivals; If you’re looking for the most profitable terms for organic & paid search, this software will come in useful.
– Our Material Explorer can assist you in locating the most popular folders for any topic with the most social networking shares;
– The Ahrefs Keywords Explorer can assist you in generating appropriate keyword suggestions and traffic estimates;
– The Rank Tracker software allows you to monitor desktop and mobile ranks for any area and generate daily, weekly, & monthly reports;
– The Site Audit tool will examine your website for typical SEO problems and track your SEO progress over time.
– Notifications will keep you up to date on new and lost backlinks, web mentions, & keyword ranks.
Ahrefs may easily replace numerous tools and has already become a must-have for any SEO since it provides fresh ideas for link-building & content analysis; social metrics and ratings; export of any data for independent study; various charts & graphs for visual representation, and much more…
Ahrefs can be used to:
- Find out which of your competitors’ keywords get the most organic traffic.
- To correctly qualify keyword opportunities, just use SERP overview report.
- Examine rival backlink profiles for top-linked content and any holes that you might exploit.
- To uncover new traffic opportunities, look for keyword & content gaps at the URL, subfolder, & subdomain levels.
- With both the Content Explorer tool, you can find the most welcome aboard themes in any business or specialty.
- Conduct in-depth professional Seo audits, which should include scanning Javascript-enabled websites.
Editor’s note: Although Ahrefs is one of the greatest all-in-one SEO platforms, it falls short when it comes to PPC insights when compared to tools like SpyFu.
Ultimately, it has been proven to be the most effective solution in the field of SEO tool development. A fantastic platform for quickly searching, optimising, and managing various results. It’s incredible how quickly you may get help with all of the aspects linked to growing your business with a fresh set of tactics. I would strongly advise other firms to include this in the ecosystem in order to better assess their websites & identify strategy problems.
Advantages and disadvantages
Pros
- In my business, I’ve been using this platform to create various SEO solutions to aid in the rapid growth of our website.
- It includes all of the essential functions, such as competition analysis, website audit, keyword research, content analysis, and rank tracking.
- In the organisation, I’ve used all of these functions for a variety of objectives. It contains all of the necessary facts and specifics on the SEO’s performance.
- It gives us extensive keyword research, including volume, CPC, as well as other data.
Cons
- The primary disadvantage of Ahrefs is that it is difficult to use at first.
- The learning curve is quite high, making it difficult to comprehend at first.
- Second, it lacks content optimization solutions; they must develop a powerful optimization tool to speed up labour while content optimization is handled by automated tools.
Serpstat
Serpstat is an all-in-one SEO platform with over 20 features, including keyword research, competitor analysis, backlink analysis, site auditing, and rank tracking. Serpstat is indeed the fastest-growing SEO solution on the market, with over 300,000 users receiving complete search analytics data.
- SEO & PPC competitor research are the best alternate use cases.
- Serpstat (aff) is a cheaper alternative to SpyFu that gives you information on your rivals’ SEO and PPC efforts.
- Serpstat is a Netpeak Group company.
Serpstat is one of seven firms in the Netpeak group, which also includes:
- Netpeak is a digital marketing firm.
- Inweb is a digital marketing firm.
- Ringostat is a software-as-a-service firm.
- Netpeak Software is a firm that makes the programmes Netpeak Spider & Netpeak Checker.
- Octopus Events is a conference organiser that has put on events such as Online Advertising, 8p, and Saas Nation.
AcademyOcean is a software-as-a-service startup.
Tonti Laguna is a firm that specialises in NDA-protected content initiatives.
The Netpeak Group’s firms all share a set of principles and a purpose of “going from the third to the first world without changing physical location.”
Serpstat can be used to:
- Find out which of your rivals’ pages rank of most keywords and compare them.
- Determine the subjects that your rivals use to generate traffic.
- Discover all of the PPC keywords that your rivals are bidding on.
- Determine the advertisements your rivals are running for particular keyword groupings.
- Investigate your competitors’ top backlink sources via reverse engineering.
- Throughout the site audit tool, you may find, prioritise, and address technical SEO concerns.
- Serpstat is a more inexpensive option for people and consultants, and it has a more comprehensive feature set than SpyFu.
- The SEO & PPC data, on the other hand, isn’t as comprehensive as SpyFu’s. And team plans start to become too costly.
Serpstat is a good alternative if you’re searching for a low-cost solution for a limited number of sites. SpyFu, on the other hand, may be a better alternative if you’ve the resources for more broad data access or perhaps a larger staff.
KeywordSpy
In order to outrank your competitors’ websites, Keyword spy is an excellent tool. As an alternative to SpyFu, you may utilise keyword spy, which provides PPC and organically research capabilities supported by a large dataset and ease of use. We recommend that you test it for free before investing because they provide a trial period account. As a result, you’ll be able to choose whether it’s the ideal SpyFu replacement or not. PPC & SEO research are included in the tool.
Surveillance of rivals
- Keyword monitoring in real time
- Identifying lucrative affiliate goods
With Keyword Spy, you can investigate your competitors’ top-ranking keywords and improve your marketing approach. To begin your search, type in a domain, a seed term, or a specific page URL. The domain research is the feature that you like the best. Simply input a domain option and select “Domain” as the radio option. It gives you an estimate of your site’s advertising budget, an organic overview, a PPC overview, including ad copy, among other things. Keyword spy also shows you who your prospective PPC and organic rivals are, as well as the amount of organic keywords they have.
Another feature that sets Keyword Spy apart from Spyfu is the database coverage. Whereas Spyfu only covers the United Kingdom and the United States, KeywordSpy includes 30+ countries across the Americas, Asia, and Africa.
You may now get in-depth information simply moving between tabs. Clicking on Ads, for example, will show you a list of test scripts that a website is running along with other data (keyword, search volume, Positions average CPC, and days viewed, and so on). Then, if we click on that tiny kw, you’ll get a list of all the keywords used in the ad. They also allow users to export phrases to CSV and Excel files with a single click.
Furthermore, the tool will provide you with a set of criteria in the Organic keywords tab, with a free account restricted to time since 2010 while a premium membership will provide you with more. The following is a list of relevant results that are currently available.
- Position in the search results
- The number of searches
- Percentage of traffic, keyword & URL value calculation, and so forth.
- They created a novel statistic called ROI in PPC Keyword. It is the assessment of an advertisement’s profitability. Though it’s only a guess, you can get a general sense of how successful an advertisement is.
KeywordSpy also has a keyword tracking feature that monitors your performance in Yahoo, Google, and Bing. This, unlike other solutions on the market, allows for real-time tracking. It implies that their keyword monitoring will inform you of the current status of your site’s keywords and which ones require more attention.
Keyword Spy is more than simply a PPC & organic research and tracking tool. The business created a unique tool to assist you in selecting a successful affiliate product. Afterwards, you can choose whether to market it through a blog or through advertising campaigns. You can easily access affiliate network offers directly in the tool screen thanks to affiliate intelligence.
Affiliates Reports is a useful feature for identifying an affiliate network based on information such as:
- The number of keywords available for product promotion
- The number of affiliates who are marketing the product.
- They display affiliate data such as product ids, anticipated ad position, and the number of competing affiliates, among other things.
Aside from their extensive feature set, KeywordSpy offers a web browser that reveals a wealth of information while searching for keywords on Google or Yahoo. The plugin allows you to examine a variety of SEO factors such as links, Alexa rank, domain age, Google PageRank, Whois information, and more. Additionally, the plugin allows you to conduct Google localised searches. Keywordspy, on the other hand, is a feature-rich programme that allows access to the deeper database. It will be a wonderful alternative to SpyFu, with a wide regional network coverage, real-time tracking, & trustworthy research data for PPC/SEO.
In 2021, whichever SpyFu alternative will you try?
The greatest alternative to SpyFu is Semrush (aff).
It’s a one-stop shop for not just in-depth SEO & PPC competitor analysis, but also for evaluating traffic tactics, researching keywords, analysing backlink profiles, performing technical audits, creating white-label reports, and much more.
Most of the same PPC data as SpyFu are available in iSpionage, as well as Local PPC insights.
Although Ahrefs is one of the greatest all-in-one SEO systems, it lacks SpyFu’s PPC analytics.
For individuals and consultancies, Serpstat is a more cost-effective option. However, if you have a larger staff or need more sophisticated SEO and PPC statistics, Semrush seems to be the best option.
Why do you require Spyfu?
We all want to be on the first page of Google, but in order to accomplish so, you’ll need a collection of tried-and-true SEO techniques.
Spyfu is really a paid competition research tool with a lot of capabilities, but it’s not quite as effective as it might be.
As a result, we carefully tested and studied some of the top Spyfu alternatives to assist you in exceeding your expectations.
- We used Spyfu to check natural data, keyword ranks, and backlinks on a few of our websites, and the findings were a little out of date, which is a big bummer when you’re paying monthly fees.
- Other tools that provide accurate findings & updated reports are available in the same price range.
- Spyfu, on the other hand, has the ability to take your company to the next level.
The following are some of the company’s major features:
- The most popular organic keywords, as well as their anticipated clicks
- Data from a PPC (pay-per-click) campaign
- The age of the domain name
- KWs from organic and paid sources are compared.
- Statistical data for ranking
- Domain names of top competitors
- Backlinks that point back to you
Conclusion – What is the Best SpyFu Alternative?
Seo tools unquestionably provide an easy approach to increase traffic and hence sales. On the market, there are several SEO tools with varied specialities. That’s why we’ve compiled a list of the top 10 finest spyfu alternatives to help you discover the one you’re looking for. In comparison to spyfu, these programmes have a larger database, but they differ in terms of cost, capability, & usability.
Whenever it comes to choosing a replacement, we choose SemRush. It’s a fantastic all-in-one tool for spying on rivals, discovering new prospects, and devising advertising tactics. When it comes to organic and PPC research, SEMrush gives you additional alternatives. There are several more capabilities in SEMrush to investigate, like lead creation, feasibility study, KW difficulty, the new KW magic tool, and others.
However, if you’re looking for the finest spyfu option for organic research, we recommend mangools (aka KWfinder). It’s a basic, low-cost application that allows you to quickly find new keywords. Keyword research, backlink analysis, rank tracking, SERP watcher, and competition research by domain are all included in this package.
So the one you choose is determined on how you want to use it. Because there are so many tools out there, we’ll do our order to maintain this article updated as soon as we uncover a better option to spyfu.
Did we leave out a resource that you believe should be included in this guide? Leave a comment below to let us understand which one you selected. Thank you so much for your time & words.
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